Our relationship with our dogs are among our most meaningful. They’re at our side through it all, as close to us as our best friends and family.
At Woof, we take care of these special relationships by helping dogs live healthier lives and by making it easy to care for them - with enriching toys, hand-crafted treats, and design that takes a dog’s point of view.
We take the work out of dog care to make time for the important things: zoomies, kisses, and lots (and lots) of belly rubs.
Watch how Woof grew from a backyard workshop to millions of dog-loving folks across the globe!
Milo won Daniel over at an adoption event with his cream puff fur and potbelly. Within 30 seconds of meeting him, Milo was part of the family.
Half-husky, half-cattle dog, Milo was full of energy, but at just a year old, he had surgery for a broken kneecap and was immobilized for almost 4 months. Daniel wanted to give Milo a long-lasting treat to help during his recovery, but existing toys on the market were messy, expensive, and just didn’t last long enough. Looking for a better solution, Daniel took to his backyard workshop and began designing the Pupsicle.
Soon enough, Milo healed up like a champ. Since the toy worked so well for Milo, Daniel thought more dogs might like it, too, and the Pupsicle was born. Since then, Daniel and the Woof team have dedicated their days to creating more products like the Pupsicle. What started as a backyard invention has become a wonderful journey to make life easier for pups and their people. We hope you’ll join us along the way!
Through innovation in both toys and food science, we’re helping dogs enjoy safer, healthier play while giving pet parents peace of mind (and a little peace & quiet!). Our growing pack is at the heart of everything we do: the inspiration for new solutions, inventions, and ways to connect dog lovers across the globe. If you appreciate dogs and good design, we’d love to have you along for the wonderful journey that is Woof!
